The work, with receipts.

Real clients, real outcomes, told in their words wherever possible.
No metric appears here without the client's written confirmation.

Real clients, real outcomes, told in their words wherever possible. No metric appears here without the client's written confirmation.

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How a rebrand lifted demo bookings 38% in one month.

Client

New Paradigm Consulting

Location

USA

Work

Rebrand, website

Relationship

Since 2018

The situation

New Paradigm's consulting work was winning clients, but the brand was not doing its share of the selling. Prospects arrived at the site and saw a firm that looked smaller and more generic than the caliber of the work. In consulting, where trust closes deals, that gap costs money before the first call ever happens.

What we built

A full rebrand: identity, palette, and typography that carry senior-level authority
A new website built around one job: getting the right visitor to book a demo
Clear messaging hierarchy, so what the firm does and who it's for is obvious in seconds

+38%

Demo bookings in the first month after launch. Confirmed by the client in writing, because numbers on this page follow the same rule as everything we do: written down or not claimed.

"We came to The Design Studio for a rebrand and got much more than a new look. Demo bookings went up 38% in the first month after launch. I've been working with Dev since 2018, and he's my go-to for everything design and web now. If your brand is not pulling its weight, talk to them."

Mike Sullivan

New Paradigm Consulting

125 years offline. Then record growth. >